Klaus Schoefer
About
Klaus Schoefer has authored 24 papers that have received a total of 1.1k indexed citations.
This includes 15 papers in Organizational Behavior and Human Resource Management, 13 papers in Marketing and 12 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (15 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Digital Marketing and Social Media (6 papers). Klaus Schoefer is often cited by papers focused on Customer Service Quality and Loyalty (15 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Digital Marketing and Social Media (6 papers) and collaborates with scholars based in United Kingdom, Austria and China. Klaus Schoefer's co-authors include Markus Blut, Adamantios Diamantopoulos, Nima Heirati, Suraksha Gupta and Christina Sichtmann and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and European Journal of Marketing.
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