Kok Wei Khong

About

Kok Wei Khong is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Kok Wei Khong has authored 52 papers receiving a total of 1.7k indexed citations (citations by other indexed papers that have themselves been cited), including 26 papers in Sociology and Political Science, 21 papers in Marketing and 20 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Kok Wei Khong’s work include Digital Marketing and Social Media (23 papers), Customer Service Quality and Loyalty (19 papers) and Technology Adoption and User Behaviour (17 papers). Kok Wei Khong is often cited by papers focused on Digital Marketing and Social Media (23 papers), Customer Service Quality and Loyalty (19 papers) and Technology Adoption and User Behaviour (17 papers). Kok Wei Khong collaborates with scholars based in Malaysia, China and United Kingdom. Kok Wei Khong's co-authors include Shasha Teng, Alain Yee‐Loong Chong, Fon Sim Ong, Saeed Pahlevan Sharif and Ken Kyid Yeoh and has published in prestigious journals such as PLoS ONE, Journal of Cleaner Production and Journal of Business Ethics.

In The Last Decade

Fields of papers citing papers by Kok Wei Khong

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Kok Wei Khong. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Kok Wei Khong may publish in the future.

Countries citing papers authored by Kok Wei Khong

Since Specialization

Citations

This map shows the geographic impact of Kok Wei Khong's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kok Wei Khong with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kok Wei Khong more than expected).

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