Shasha Teng
About
Shasha Teng has authored 16 papers that have received a total of 501 indexed citations.
This includes 13 papers in Sociology and Political Science, 5 papers in Marketing and 5 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (12 papers), Technology Adoption and User Behaviour (5 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Shasha Teng is often cited by papers focused on Digital Marketing and Social Media (12 papers), Technology Adoption and User Behaviour (5 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers) and collaborates with scholars based in Malaysia, China and United States. Shasha Teng's co-authors include Kok Wei Khong, Alain Yee‐Loong Chong, Wei Wei Goh, Weidong Liu and Binshan Lin and has published in prestigious journals such as Journal of Cleaner Production, Computers in Human Behavior and Neurocomputing
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