Ksenia Sergueeva
About
Ksenia Sergueeva has authored 6 papers that have received a total of 358 indexed citations.
This includes 2 papers in Sociology and Political Science, 2 papers in Experimental and Cognitive Psychology and 2 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (2 papers), Digital Marketing and Social Media (2 papers) and Management and Marketing Education (2 papers). Ksenia Sergueeva is often cited by papers focused on Technology Adoption and User Behaviour (2 papers), Digital Marketing and Social Media (2 papers) and Management and Marketing Education (2 papers) and collaborates with scholars based in Canada and United States. Ksenia Sergueeva's co-authors include Seung Hwan Lee, Norman Shaw, K. Douglas Hoffman and Donna Smith and has published in prestigious journals such as International Journal of Information Management, Journal of Retailing and Consumer Services and Journal of Education for Business
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