Lai-Ying Leong
About
Lai-Ying Leong has authored 44 papers that have received a total of 3.5k indexed citations.
This includes 34 papers in Information Systems and Management, 32 papers in Sociology and Political Science and 16 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (34 papers), Digital Marketing and Social Media (31 papers) and Consumer Retail Behavior Studies (10 papers). Lai-Ying Leong is often cited by papers focused on Technology Adoption and User Behaviour (34 papers), Digital Marketing and Social Media (31 papers) and Consumer Retail Behavior Studies (10 papers) and collaborates with scholars based in Malaysia, United States and China. Lai-Ying Leong's co-authors include Keng‐Boon Ooi, Voon‐Hsien Lee, Teck-Soon Hew, Jun-Jie Hew and Garry Wei–Han Tan and has published in prestigious journals such as Journal of Business Research, Tourism Management and Computers in Human Behavior
In The Last Decade
Explore authors with similar magnitude of impact
Top journals papers by Marisol Corral‐Debrinski are published in Top fields papers by Scott Ferrenberg are about Top authors papers by K. Xerxes Steirer are co-authored with Top fields papers by Jihe Zhao are about Top authors papers by Stephen M. Quintana are co-authored with Top journals papers by B.‐Å. Bengtsson are published in Top journals papers by Chaoqun Li are published in Top authors papers by Stephan Kirchmeyer are co-authored with