Lamberto Zollo
About
Lamberto Zollo has authored 49 papers that have received a total of 1.2k indexed citations.
This includes 25 papers in Sociology and Political Science, 21 papers in Marketing and 14 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (17 papers), Consumer Behavior in Brand Consumption and Identification (17 papers) and Nonprofit Sector and Volunteering (7 papers). Lamberto Zollo is often cited by papers focused on Digital Marketing and Social Media (17 papers), Consumer Behavior in Brand Consumption and Identification (17 papers) and Nonprofit Sector and Volunteering (7 papers) and collaborates with scholars based in Italy, United Kingdom and United States. Lamberto Zollo's co-authors include Cristiano Ciappei, Riccardo Rialti, Massimiliano Matteo Pellegrini, Andrea Boccardi and Monica Faraoni and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Technological Forecasting and Social Change
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