Lay Peng Tan

13 papers and 729 indexed citations i.

Lay Peng Tan has authored 13 papers that have received a total of 729 indexed citations. This includes 10 papers in Marketing, 4 papers in Management, Monitoring, Policy and Law and 4 papers in Economics and Econometrics. The topics of these papers are Environmental Sustainability in Business (6 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Environmental Education and Sustainability (4 papers). Lay Peng Tan is often cited by papers focused on Environmental Sustainability in Business (6 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Environmental Education and Sustainability (4 papers) and collaborates with scholars based in Australia, New Zealand and Malaysia. Lay Peng Tan's co-authors include Micael‐Lee Johnstone, Jack Cadeaux, Yang Lin, Denni Arli and Hongzhi Gao and has published in prestigious journals such as Journal of Business Ethics, Journal of Retailing and Consumer Services and Journal of Consumer Marketing