Liem Viet Ngo

80 papers and 2.5k indexed citations i.

Liem Viet Ngo has authored 80 papers that have received a total of 2.5k indexed citations. This includes 39 papers in Organizational Behavior and Human Resource Management, 35 papers in Marketing and 27 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (36 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Digital Marketing and Social Media (21 papers). Liem Viet Ngo is often cited by papers focused on Customer Service Quality and Loyalty (36 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Digital Marketing and Social Media (21 papers) and collaborates with scholars based in Australia, Vietnam and United States. Liem Viet Ngo's co-authors include Aron O’Cass, Gary Gregory, Tania Bucic, Gavin Northey and Nguyen Phong Nguyen and has published in prestigious journals such as Journal of Business Research, Journal of Hepatology and Journal of the Academy of Marketing Science