Lisa C. Wan

45 papers and 1.1k indexed citations i.

About

Lisa C. Wan has authored 45 papers that have received a total of 1.1k indexed citations. This includes 27 papers in Marketing, 24 papers in Sociology and Political Science and 15 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (25 papers), Customer Service Quality and Loyalty (11 papers) and Digital Marketing and Social Media (10 papers). Lisa C. Wan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (25 papers), Customer Service Quality and Loyalty (11 papers) and Digital Marketing and Social Media (10 papers) and collaborates with scholars based in Hong Kong, United States and Macao. Lisa C. Wan's co-authors include Robert S. Wyer, Haksin Chan, Michael K. Hui, Leo Y.M. Sin and Lei Su and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Tourism Management.

In The Last Decade

Fields of papers published by Lisa C. Wan

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries citing papers authored by Lisa C. Wan

Since Specialization
Citations
Rankless by CCL
2025