Marco Paiola
About
Marco Paiola has authored 21 papers that have received a total of 1.4k indexed citations.
This includes 18 papers in Marketing, 11 papers in Strategy and Management and 8 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Service and Product Innovation (17 papers), Innovation and Knowledge Management (7 papers) and Customer Service Quality and Loyalty (7 papers). Marco Paiola is often cited by papers focused on Service and Product Innovation (17 papers), Innovation and Knowledge Management (7 papers) and Customer Service Quality and Loyalty (7 papers) and collaborates with scholars based in Italy, Switzerland and Sweden. Marco Paiola's co-authors include Heiko Gebauer, Roberto Grandinetti, Francesco Schiavone, Mario Rapaccini and Bo Edvardsson and has published in prestigious journals such as Journal of Business Research, Technological Forecasting and Social Change and Industrial Marketing Management
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