Mark J. Kay

10 papers and 281 indexed citations i.

Mark J. Kay has authored 10 papers that have received a total of 281 indexed citations. This includes 4 papers in Strategy and Management, 4 papers in Marketing and 3 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Corporate Identity and Reputation (4 papers) and Urban and Freight Transport Logistics (2 papers). Mark J. Kay is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Corporate Identity and Reputation (4 papers) and Urban and Freight Transport Logistics (2 papers) and collaborates with scholars based in United States, Switzerland and Japan. Mark J. Kay's co-authors include Alain L. Kornhauser, Shintaro Sato, Anne Hamby, Melissa G. Bublitz and Yonghwan Chang and has published in prestigious journals such as Journal of Cleaner Production, BMJ and European Journal of Marketing