Martin Mende

39 papers and 2.8k indexed citations i.

Martin Mende has authored 39 papers that have received a total of 2.8k indexed citations. This includes 27 papers in Marketing, 13 papers in Sociology and Political Science and 12 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (16 papers), Customer Service Quality and Loyalty (10 papers) and Consumer Retail Behavior Studies (9 papers). Martin Mende is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Customer Service Quality and Loyalty (10 papers) and Consumer Retail Behavior Studies (9 papers) and collaborates with scholars based in United States, Germany and The Netherlands. Martin Mende's co-authors include Maura L. Scott, Amy L. Ostrom, Dhruv Grewal, Stephanie Noble and Laurel Anderson and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Business Research