Mayoor Mohan
About
Mayoor Mohan has authored 22 papers that have received a total of 425 indexed citations.
This includes 16 papers in Marketing, 13 papers in Sociology and Political Science and 12 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (12 papers), Consumer Behavior in Brand Consumption and Identification (12 papers) and Customer Service Quality and Loyalty (11 papers). Mayoor Mohan is often cited by papers focused on Digital Marketing and Social Media (12 papers), Consumer Behavior in Brand Consumption and Identification (12 papers) and Customer Service Quality and Loyalty (11 papers) and collaborates with scholars based in United States, Australia and United Arab Emirates. Mayoor Mohan's co-authors include Munyaradzi W. Nyadzayo, Riza Casidy, Kevin E. Voss, Brian P. Brown and Fernando R. Jiménez and has published in prestigious journals such as Journal of Business Research, Journal of Product Innovation Management and Industrial Marketing Management
In The Last Decade
Explore authors with similar magnitude of impact
Top journals papers by Dawn W. Adams are published in Top journals papers by Junxian Yang are published in Top authors papers by Loïc Le Pluart are co-authored with Top journals papers by Bartosz Kruszewski are published in Top fields papers by Amy Buros are about Top fields papers by Karl Marx A. Quiazon are about Top journals papers by Lei Gan are published in Top authors papers by Frederick D. S. Choi are co-authored with