Kevin E. Voss
About
Kevin E. Voss has authored 40 papers that have received a total of 2.5k indexed citations.
This includes 26 papers in Marketing, 17 papers in Organizational Behavior and Human Resource Management and 15 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (22 papers), Customer Service Quality and Loyalty (16 papers) and Digital Marketing and Social Media (11 papers). Kevin E. Voss is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (22 papers), Customer Service Quality and Loyalty (16 papers) and Digital Marketing and Social Media (11 papers) and collaborates with scholars based in United States, South Korea and Spain. Kevin E. Voss's co-authors include Bashar S. Gammoh, Mayoor Mohan, Fernando R. Jiménez, Gary L. Frankwick and Eric R. Spangenberg and has published in prestigious journals such as Journal of Marketing Research, Journal of Business Research and Journal of Retailing
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