Michael Breazeale
About
Michael Breazeale has authored 19 papers that have received a total of 630 indexed citations.
This includes 14 papers in Marketing, 13 papers in Sociology and Political Science and 10 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Customer Service Quality and Loyalty (10 papers) and Digital Marketing and Social Media (9 papers). Michael Breazeale is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Customer Service Quality and Loyalty (10 papers) and Digital Marketing and Social Media (9 papers) and collaborates with scholars based in United States, Portugal and Spain. Michael Breazeale's co-authors include Jennifer Stevens, Sandra María Correia Loureiro, Carol L. Jones, Brian I. Spaid and F. Gérard Adams and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Psychology and Marketing
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