Michael Lewis
About
Michael Lewis has authored 33 papers that have received a total of 1.8k indexed citations.
This includes 18 papers in Marketing, 6 papers in Sociology and Political Science and 6 papers in Physiology. The topics of these papers are Consumer Market Behavior and Pricing (16 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Consumer Retail Behavior Studies (6 papers). Michael Lewis is often cited by papers focused on Consumer Market Behavior and Pricing (16 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Consumer Retail Behavior Studies (6 papers) and collaborates with scholars based in United States, Canada and China. Michael Lewis's co-authors include Yanwen Wang, Carla J. Berg, James Coady, Vishal Singh and Michael Windle and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research
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