Michel Wedel

179 papers and 13.1k indexed citations i.

Michel Wedel has authored 179 papers that have received a total of 13.1k indexed citations. This includes 90 papers in Marketing, 48 papers in Economics and Econometrics and 24 papers in Statistics and Probability. The topics of these papers are Consumer Market Behavior and Pricing (64 papers), Consumer Behavior in Brand Consumption and Identification (36 papers) and Economic and Environmental Valuation (34 papers). Michel Wedel is often cited by papers focused on Consumer Market Behavior and Pricing (64 papers), Consumer Behavior in Brand Consumption and Identification (36 papers) and Economic and Environmental Valuation (34 papers) and collaborates with scholars based in The Netherlands, United States and Belgium. Michel Wedel's co-authors include Rik Pieters, Wagner A. Kamakura, Wayne S. DeSarbo, Jan‐Benedict E.M. Steenkamp and Frenkel Ter Hofstede and has published in prestigious journals such as Journal of the American Statistical Association, Journal of Marketing and American Journal of Clinical Nutrition