Michela Matarazzo

23 papers and 639 indexed citations i.

Michela Matarazzo has authored 23 papers that have received a total of 639 indexed citations. This includes 13 papers in Marketing, 7 papers in Sociology and Political Science and 7 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), International Business and FDI (4 papers) and Management, Economics, and Public Policy (4 papers). Michela Matarazzo is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), International Business and FDI (4 papers) and Management, Economics, and Public Policy (4 papers) and collaborates with scholars based in Italy, Austria and Greece. Michela Matarazzo's co-authors include Riccardo Resciniti, Stephen Oduro, Biagio Simonetti, Giorgia Profumo and Lara Penco and has published in prestigious journals such as Journal of Business Research, Journal of Small Business Management and International Marketing Review.