Michelle Andrews

42 papers and 2.2k indexed citations i.

Michelle Andrews has authored 42 papers that have received a total of 2.2k indexed citations. This includes 14 papers in Sociology and Political Science, 10 papers in Marketing and 5 papers in Surgery. The topics of these papers are Digital Marketing and Social Media (13 papers), Consumer Retail Behavior Studies (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Michelle Andrews is often cited by papers focused on Digital Marketing and Social Media (13 papers), Consumer Retail Behavior Studies (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers) and collaborates with scholars based in United States, China and United Kingdom. Michelle Andrews's co-authors include Xueming Luo, Vamsi K. Kanuri, Zheng Fang, Frank R. Noyes and Robert Zivadinov and has published in prestigious journals such as Journal of Marketing, Strategic Management Journal and Management Science