Mikyoung Kim
About
Mikyoung Kim has authored 81 papers that have received a total of 1.2k indexed citations.
This includes 34 papers in Sociology and Political Science, 20 papers in Marketing and 9 papers in Information Systems. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (17 papers), Digital Marketing and Social Media (15 papers) and Psychosocial Factors Impacting Youth (6 papers). Mikyoung Kim is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Digital Marketing and Social Media (15 papers) and Psychosocial Factors Impacting Youth (6 papers) and collaborates with scholars based in South Korea, United States and Japan. Mikyoung Kim's co-authors include Mira Lee, Hyun Ju Jeong, Sung‐Ho Jin, Mi-Ra Lee and Hye‐Jin Paek and has published in prestigious journals such as Journal of Materials Chemistry, Journal of Membrane Science and IEEE Journal of Selected Topics in Quantum Electronics
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