Min Teah
About
Min Teah has authored 27 papers that have received a total of 634 indexed citations.
This includes 22 papers in Marketing, 9 papers in Sociology and Political Science and 5 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (18 papers), Digital Marketing and Social Media (8 papers) and Consumer Retail Behavior Studies (7 papers). Min Teah is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (18 papers), Digital Marketing and Social Media (8 papers) and Consumer Retail Behavior Studies (7 papers) and collaborates with scholars based in Australia, China and Macao. Min Teah's co-authors include Ian Phau, Billy Sung, Isaac Cheah, Matthew Tingchi Liu and Michael Lwin and has published in prestigious journals such as Journal of Cleaner Production, Sustainability and European Journal of Marketing
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