Mónika-Anetta Alt
About
Mónika-Anetta Alt has authored 6 papers that have received a total of 346 indexed citations.
This includes 3 papers in Information Systems and Management, 2 papers in Sociology and Political Science and 2 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Digital Marketing and Social Media (2 papers). Mónika-Anetta Alt is often cited by papers focused on Technology Adoption and User Behaviour (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Digital Marketing and Social Media (2 papers) and collaborates with scholars based in Romania and Hungary. Mónika-Anetta Alt's co-authors include Zsuzsa Săplăcan, Rebeka-Anna Pop, Dan‐Cristian Dabija and József Berács and has published in prestigious journals such as Current Issues in Tourism, International Journal of Retail & Distribution Management and Information
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