Mu‐Chen Chen
About
Mu‐Chen Chen has authored 95 papers that have received a total of 4.2k indexed citations.
This includes 25 papers in Industrial and Manufacturing Engineering, 18 papers in Organizational Behavior and Human Resource Management and 17 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (18 papers), Technology Adoption and User Behaviour (13 papers) and Digital Marketing and Social Media (12 papers). Mu‐Chen Chen is often cited by papers focused on Customer Service Quality and Loyalty (18 papers), Technology Adoption and User Behaviour (13 papers) and Digital Marketing and Social Media (12 papers) and collaborates with scholars based in Taiwan, India and United States. Mu‐Chen Chen's co-authors include Chia‐Lin Hsu, Kuo-Chien Chang, Yu‐Hsiang Hsiao, Long‐Sheng Chen and Kai-Ying Chen and has published in prestigious journals such as Trends in Food Science & Technology, Industrial & Engineering Chemistry Research and Computers in Human Behavior
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