Nikita Dogra
About
Nikita Dogra has authored 8 papers that have received a total of 341 indexed citations.
This includes 7 papers in Sociology and Political Science, 5 papers in Information Systems and Management and 3 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (5 papers) and Sharing Economy and Platforms (2 papers). Nikita Dogra is often cited by papers focused on Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (5 papers) and Sharing Economy and Platforms (2 papers) and collaborates with scholars based in India, United States and United Kingdom. Nikita Dogra's co-authors include Anil Gupta, Alison Brown, Neelika Arora, Gillian Cavell and Babu George and has published in prestigious journals such as International Journal of Medical Informatics, Journal of Hospitality and Tourism Technology and Journal of Asia Business Studies
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