Niklas Bondesson
About
Niklas Bondesson has authored 6 papers that have received a total of 236 indexed citations.
This includes 6 papers in Marketing, 5 papers in Organizational Behavior and Human Resource Management and 2 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (4 papers) and Corporate Identity and Reputation (2 papers). Niklas Bondesson is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (4 papers) and Corporate Identity and Reputation (2 papers) and collaborates with scholars based in Sweden. Niklas Bondesson's co-authors include Johan Anselmsson, Sara Rosengren and Ulf Johansson and has published in prestigious journals such as European Journal of Marketing, Journal of Retailing and Consumer Services and Journal of Product & Brand Management
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