Pablo Farías
About
Pablo Farías has authored 44 papers that have received a total of 461 indexed citations.
This includes 27 papers in Marketing, 17 papers in Sociology and Political Science and 10 papers in Strategy and Management. The topics of these papers are Consumer Market Behavior and Pricing (14 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Digital Marketing and Social Media (13 papers). Pablo Farías is often cited by papers focused on Consumer Market Behavior and Pricing (14 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Digital Marketing and Social Media (13 papers) and collaborates with scholars based in Chile, South Korea and Pakistan. Pablo Farías's co-authors include Pedro Hidalgo, Umer Zaman, Sergio Olavarrieta, Enrique Manzur and Syed Hassan Raza and has published in prestigious journals such as Journal of Business Research, International Journal of Environmental Research and Public Health and Frontiers in Psychology
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