Paula C. Peter
About
Paula C. Peter has authored 24 papers that have received a total of 678 indexed citations.
This includes 9 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Food Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Behavioral Health and Interventions (4 papers) and Culinary Culture and Tourism (3 papers). Paula C. Peter is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Behavioral Health and Interventions (4 papers) and Culinary Culture and Tourism (3 papers) and collaborates with scholars based in United States, Switzerland and France. Paula C. Peter's co-authors include Wided Batat, Ning Tang, Heather Honea, Elizabeth G. Miller and Ebru Ulusoy and has published in prestigious journals such as Journal of Business Research, Journal of Service Research and Journal of Applied Social Psychology
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