Pedro J. Cuestas

9 papers and 529 indexed citations i.

Pedro J. Cuestas has authored 9 papers that have received a total of 529 indexed citations. This includes 5 papers in Marketing, 3 papers in Sociology and Political Science and 3 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Ethics in Business and Education (2 papers). Pedro J. Cuestas is often cited by papers focused on Digital Marketing and Social Media (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Ethics in Business and Education (2 papers) and collaborates with scholars based in Spain, United States and Colombia. Pedro J. Cuestas's co-authors include Sergio Román, Isabel P. Riquelme, Salvador Ruíz de Maya, Longinos Marín Rives and Dawn Iacobucci and has published in prestigious journals such as Journal of Business Ethics, International Journal of Environmental Research and Public Health and Studies in Higher Education