Pirjo Laaksonen

14 papers and 288 indexed citations i.

Pirjo Laaksonen has authored 14 papers that have received a total of 288 indexed citations. This includes 7 papers in Marketing, 3 papers in Sociology and Political Science and 2 papers in Clinical Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Human Health and Disease (2 papers) and Environmental Sustainability in Business (2 papers). Pirjo Laaksonen is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Human Health and Disease (2 papers) and Environmental Sustainability in Business (2 papers) and collaborates with scholars based in Finland. Pirjo Laaksonen's co-authors include Linda Lisa Maria Turunen and Sharon Shavitt and has published in prestigious journals such as Journal of Marketing Research, Psychology and Marketing and International Journal of Research in Marketing.