Raja Irfan Sabir
About
Raja Irfan Sabir has authored 14 papers that have received a total of 167 indexed citations.
This includes 7 papers in Marketing, 5 papers in Organizational Behavior and Human Resource Management and 4 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Environmental Sustainability in Business (3 papers). Raja Irfan Sabir is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Environmental Sustainability in Business (3 papers) and collaborates with scholars based in Pakistan, Malaysia and South Africa. Raja Irfan Sabir's co-authors include Naeem Akhtar, Muhammad Zulqarnain Arshad, Asad Ur Rehman, Miklas Scholz and Naveed Ahmad and has published in prestigious journals such as Chemosphere, International Journal of Environmental Research and Public Health and Frontiers in Psychology
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