Ralf Elsner

7 papers and 183 indexed citations i.

Ralf Elsner has authored 7 papers that have received a total of 183 indexed citations. This includes 6 papers in Marketing, 3 papers in Organizational Behavior and Human Resource Management and 1 paper in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (5 papers), Consumer Retail Behavior Studies (4 papers) and Customer churn and segmentation (3 papers). Ralf Elsner is often cited by papers focused on Consumer Market Behavior and Pricing (5 papers), Consumer Retail Behavior Studies (4 papers) and Customer churn and segmentation (3 papers) and collaborates with scholars based in Germany, United States and United Kingdom. Ralf Elsner's co-authors include Arnd Huchzermeier, Manfred Krafft, Sharon E. Beatty, Edward C. Malthouse and David Dose and has published in prestigious journals such as Journal of the Academy of Marketing Science, Marketing Science and European Management Journal