Ralf Terlutter

47 papers and 1.7k indexed citations i.

Ralf Terlutter has authored 47 papers that have received a total of 1.7k indexed citations. This includes 20 papers in Marketing, 11 papers in Sociology and Political Science and 8 papers in General Health Professions. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (7 papers) and Corporate Social Responsibility Reporting (7 papers). Ralf Terlutter is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (7 papers) and Corporate Social Responsibility Reporting (7 papers) and collaborates with scholars based in Austria, United States and Germany. Ralf Terlutter's co-authors include Sandra Diehl, Sonja Bidmon, Barbara Mueller, Martin Waiguny and Kara Chan and has published in prestigious journals such as PLoS ONE, Journal of Business Research and Sports Medicine