Randall Shannon

28 papers and 418 indexed citations i.

About

Randall Shannon has authored 28 papers that have received a total of 418 indexed citations. This includes 22 papers in Marketing, 6 papers in Sociology and Political Science and 6 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (15 papers), Consumer Retail Behavior Studies (10 papers) and Customer Service Quality and Loyalty (6 papers). Randall Shannon is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Consumer Retail Behavior Studies (10 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in Thailand, United States and Malaysia. Randall Shannon's co-authors include George P. Moschis, Anil Mathur, Rujirutana Mandhachitara, Hung Vu Nguyen and Fon Sim Ong and has published in prestigious journals such as Frontiers in Psychology, Sustainability and Journal of Product & Brand Management

In The Last Decade

Rankless by CCL
2025