René Y. Darmon
About
René Y. Darmon has authored 53 papers that have received a total of 685 indexed citations.
This includes 19 papers in Marketing, 17 papers in Management Information Systems and 14 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Market Behavior and Pricing (14 papers), Customer Service Quality and Loyalty (10 papers) and Supply Chain and Inventory Management (8 papers). René Y. Darmon is often cited by papers focused on Consumer Market Behavior and Pricing (14 papers), Customer Service Quality and Loyalty (10 papers) and Supply Chain and Inventory Management (8 papers) and collaborates with scholars based in France, Canada and United States. René Y. Darmon's co-authors include Dominique Rouziès, V. H. Kirpalani, Cornelia Dröge, O. C. Ferrell and Christian Derbaix and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and European Journal of Operational Research
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