Richard Gyrd-Jones

11 papers and 368 indexed citations i.

Richard Gyrd-Jones has authored 11 papers that have received a total of 368 indexed citations. This includes 7 papers in Strategy and Management, 7 papers in Marketing and 5 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Corporate Identity and Reputation (5 papers) and Innovation and Knowledge Management (4 papers). Richard Gyrd-Jones is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Corporate Identity and Reputation (5 papers) and Innovation and Knowledge Management (4 papers) and collaborates with scholars based in Denmark, Australia and United Kingdom. Richard Gyrd-Jones's co-authors include Niels Kornum, Bill Merrilees, Kati Suomi, Michaël Beverland and Dale Miller and has published in prestigious journals such as Journal of Business Research, Organization Studies and Industrial Marketing Management