Rick Ferguson

14 papers and 423 indexed citations i.

Rick Ferguson has authored 14 papers that have received a total of 423 indexed citations. This includes 12 papers in Marketing, 10 papers in Organizational Behavior and Human Resource Management and 4 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Marketing and Advertising Strategies (4 papers). Rick Ferguson is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Marketing and Advertising Strategies (4 papers) and collaborates with scholars based in United Kingdom. Rick Ferguson's co-authors include Richard Cuthbertson and has published in prestigious journals such as Journal of Consumer Marketing