Robert W. Veryzer
About
Robert W. Veryzer has authored 23 papers that have received a total of 2.3k indexed citations.
This includes 8 papers in Mechanical Engineering, 8 papers in Social Psychology and 8 papers in Marketing. The topics of these papers are Design Education and Practice (8 papers), Color perception and design (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Robert W. Veryzer is often cited by papers focused on Design Education and Practice (8 papers), Color perception and design (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers) and collaborates with scholars based in United States and The Netherlands. Robert W. Veryzer's co-authors include Gina Colarelli O’Connor, Jan Schoormans, Jeffrey F. Durgee, Mariëlle E. H. Creusen and J. Wesley Hutchinson and has published in prestigious journals such as Journal of Consumer Research, Organization Science and Journal of Product Innovation Management
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