Rodrigo Uribe
About
Rodrigo Uribe has authored 27 papers that have received a total of 456 indexed citations.
This includes 14 papers in Marketing, 12 papers in Sociology and Political Science and 6 papers in Communication. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (6 papers) and Consumer Market Behavior and Pricing (3 papers). Rodrigo Uribe is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (6 papers) and Consumer Market Behavior and Pricing (3 papers) and collaborates with scholars based in Chile, United Kingdom and Belgium. Rodrigo Uribe's co-authors include Enrique Manzur, Pedro Hidalgo, Carolina Martínez, Sergio Olavarrieta and Barrie Gunter and has published in prestigious journals such as Journal of Business Research, Computers in Human Behavior and Appetite
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