Rohit Varman

44 papers and 1.3k indexed citations i.

About

Rohit Varman has authored 44 papers that have received a total of 1.3k indexed citations. This includes 23 papers in Sociology and Political Science, 12 papers in Marketing and 9 papers in Anthropology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Innovation and Socioeconomic Development (9 papers) and Anthropological Studies and Insights (9 papers). Rohit Varman is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Innovation and Socioeconomic Development (9 papers) and Anthropological Studies and Insights (9 papers) and collaborates with scholars based in India, United States and United Kingdom. Rohit Varman's co-authors include Russell W. Belk, Per Skålén, Janeen Arnold Costa, Giana M. Eckhardt and Christopher P. Blocker and has published in prestigious journals such as Journal of Consumer Research, Organization Science and Journal of Business Research

In The Last Decade

Rankless by CCL
2025