Rongrong Zhou

20 papers and 678 indexed citations i.

About

Rongrong Zhou has authored 20 papers that have received a total of 678 indexed citations. This includes 8 papers in Marketing, 6 papers in General Decision Sciences and 5 papers in Sociology and Political Science. The topics of these papers are Decision-Making and Behavioral Economics (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Behavioral Health and Interventions (4 papers). Rongrong Zhou is often cited by papers focused on Decision-Making and Behavioral Economics (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Behavioral Health and Interventions (4 papers) and collaborates with scholars based in United States, Hong Kong and China. Rongrong Zhou's co-authors include Hui Lu, Zongming Fei, Michel Tuan Pham, Dilip Soman and Shi Zhang and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and IEEE Access.

In The Last Decade

Fields of papers published by Rongrong Zhou

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries citing papers authored by Rongrong Zhou

Since Specialization
Citations
Rankless by CCL
2025