Roobina Ohanian
About
Roobina Ohanian has authored 6 papers that have received a total of 2.7k indexed citations.
This includes 5 papers in Marketing, 3 papers in Accounting and 1 paper in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Business Law and Ethics (2 papers) and Copyright and Intellectual Property (1 paper). Roobina Ohanian is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Business Law and Ethics (2 papers) and Copyright and Intellectual Property (1 paper) and collaborates with scholars based in United States. Roobina Ohanian's co-authors include Armen Tashchian and has published in prestigious journals such as Journal of Advertising, Journal of Advertising Research and Journal of Public Policy & Marketing.
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