Ross D. Petty
About
Ross D. Petty has authored 65 papers that have received a total of 859 indexed citations.
This includes 31 papers in Marketing, 20 papers in Accounting and 20 papers in Law. The topics of these papers are Business Law and Ethics (18 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Consumer Market Behavior and Pricing (14 papers). Ross D. Petty is often cited by papers focused on Business Law and Ethics (18 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Consumer Market Behavior and Pricing (14 papers) and collaborates with scholars based in United States, United Kingdom and Singapore. Ross D. Petty's co-authors include Joan Lindsey‐Mullikin, Debra L. Scammon, Kathleen Seiders, Larry D. Compeau and Janet Landman and has published in prestigious journals such as Contemporary Sociology A Journal of Reviews, Journal of Marketing and Journal of Business Research
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