Rungting Tu

23 papers and 532 indexed citations i.

Rungting Tu has authored 23 papers that have received a total of 532 indexed citations. This includes 9 papers in Sociology and Political Science, 9 papers in Marketing and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Retail Behavior Studies (6 papers), Digital Marketing and Social Media (5 papers) and Customer Service Quality and Loyalty (5 papers). Rungting Tu is often cited by papers focused on Consumer Retail Behavior Studies (6 papers), Digital Marketing and Social Media (5 papers) and Customer Service Quality and Loyalty (5 papers) and collaborates with scholars based in China, Taiwan and United States. Rungting Tu's co-authors include Cheryl Lin, Pikuei Tu, Wenting Feng, Pei-Shan Hsieh and Jianfeng Wu and has published in prestigious journals such as Journal of Business Research, IEEE Access and Frontiers in Psychology