Russell N. Laczniak
About
Russell N. Laczniak has authored 70 papers that have received a total of 2.3k indexed citations.
This includes 43 papers in Sociology and Political Science, 39 papers in Marketing and 16 papers in Education. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (38 papers), Digital Marketing and Social Media (27 papers) and Child Development and Digital Technology (16 papers). Russell N. Laczniak is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (38 papers), Digital Marketing and Social Media (27 papers) and Child Development and Digital Technology (16 papers) and collaborates with scholars based in United States, India and Australia. Russell N. Laczniak's co-authors include Darrel D. Muehling, Les Carlson, Sanford Grossbart, Thomas E. DeCarlo and Meng‐Hsien Lin and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and Frontiers in Psychology.
In The Last Decade
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