Ruth Pogacar
About
Ruth Pogacar has authored 10 papers that have received a total of 319 indexed citations.
This includes 5 papers in Experimental and Cognitive Psychology, 5 papers in Marketing and 2 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Multisensory perception and integration (4 papers) and Media, Gender, and Advertising (2 papers). Ruth Pogacar is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Multisensory perception and integration (4 papers) and Media, Gender, and Advertising (2 papers) and collaborates with scholars based in United States, Canada and United Kingdom. Ruth Pogacar's co-authors include Michal Kouril, Tina M. Lowrey, Mary Steffel, Thomas P. Carpenter and L. J. Shrum and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research
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