Sadrudin A. Ahmed

52 papers and 2.0k indexed citations i.

Sadrudin A. Ahmed has authored 52 papers that have received a total of 2.0k indexed citations. This includes 26 papers in Marketing, 9 papers in Sociology and Political Science and 9 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (25 papers), Consumer Market Behavior and Pricing (9 papers) and Consumer Packaging Perceptions and Trends (7 papers). Sadrudin A. Ahmed is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (25 papers), Consumer Market Behavior and Pricing (9 papers) and Consumer Packaging Perceptions and Trends (7 papers) and collaborates with scholars based in Canada, Chile and United States. Sadrudin A. Ahmed's co-authors include Alain d’Astous, Douglas N. Jackson, James R. Taylor, Thomas C. Kinnear and Anne Mathieu and has published in prestigious journals such as Journal of Marketing, Journal of Applied Psychology and Journal of Consumer Research