Salim Azar
About
Salim Azar has authored 7 papers that have received a total of 282 indexed citations.
This includes 7 papers in Marketing, 5 papers in Gender Studies and 3 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Media, Gender, and Advertising (5 papers) and Digital Marketing and Social Media (3 papers). Salim Azar is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Media, Gender, and Advertising (5 papers) and Digital Marketing and Social Media (3 papers) and collaborates with scholars based in France, Portugal and Lebanon. Salim Azar's co-authors include Leonor Vacas de Carvalho and Joana César Machado and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Marketing Management
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