Salmi Mohd Isa

About

Salmi Mohd Isa is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Salmi Mohd Isa has authored 65 papers receiving a total of 757 indexed citations (citations by other indexed papers that have themselves been cited), including 32 papers in Marketing, 31 papers in Sociology and Political Science and 13 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Salmi Mohd Isa’s work include Consumer Behavior in Brand Consumption and Identification (20 papers), Digital Marketing and Social Media (19 papers) and Diverse Aspects of Tourism Research (18 papers). Salmi Mohd Isa is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (20 papers), Digital Marketing and Social Media (19 papers) and Diverse Aspects of Tourism Research (18 papers). Salmi Mohd Isa collaborates with scholars based in Malaysia, China and United Kingdom. Salmi Mohd Isa's co-authors include Shaohua Yang, T. Ramayah, Shaian Kiumarsi, Danping Liu and K. Jayaraman and has published in prestigious journals such as Frontiers in Psychology, International Journal of Consumer Studies and Service Industries Journal.

In The Last Decade

Fields of papers citing papers by Salmi Mohd Isa

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Salmi Mohd Isa. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Salmi Mohd Isa may publish in the future.

Countries citing papers authored by Salmi Mohd Isa

Since Specialization

Citations

This map shows the geographic impact of Salmi Mohd Isa's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Salmi Mohd Isa with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Salmi Mohd Isa more than expected).

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