Sangman Han
About
Sangman Han has authored 19 papers that have received a total of 812 indexed citations.
This includes 9 papers in Marketing, 7 papers in Sociology and Political Science and 7 papers in Information Systems and Management. The topics of these papers are Technology Adoption and User Behaviour (7 papers), Digital Marketing and Social Media (7 papers) and Consumer Perception and Purchasing Behavior (5 papers). Sangman Han is often cited by papers focused on Technology Adoption and User Behaviour (7 papers), Digital Marketing and Social Media (7 papers) and Consumer Perception and Purchasing Behavior (5 papers) and collaborates with scholars based in South Korea, United States and Israel. Sangman Han's co-authors include Donald R. Lehmann, Сунил Гупта, Randolph E. Bucklin, Jacob Goldenberg and Jung Won Lee and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research
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