Scott Young
About
Scott Young has authored 11 papers that have received a total of 696 indexed citations.
This includes 8 papers in Marketing, 2 papers in Strategy and Management and 2 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Packaging Perceptions and Trends (5 papers), Consumer Retail Behavior Studies (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Scott Young is often cited by papers focused on Consumer Packaging Perceptions and Trends (5 papers), Consumer Retail Behavior Studies (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers) and collaborates with scholars based in United States. Scott Young's co-authors include Eric T. Bradlow, Pierre Chandon, J. Wesley Hutchinson, Helen Burstin and Jason Lee and has published in prestigious journals such as Journal of Marketing, Health Affairs and Young Consumers Insight and Ideas for Responsible Marketers
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